BUKIT LANJAN: Facebook’s arrogance driving the young to other social media networks

Facebook Stories vs Snapchat
A comparison of Facebook Stories and Snapchat to find out whether one is better than the other.
By Martyn Casserly | 04 Apr 2017
Following on from its success with Instagram Stories, Facebook has now upgraded its own app to include the Stories feature. This brings it directly into competition with Snapchat, which first debuted the effects-based approach to photo and video messaging a few years ago. So, which one is best? We take a look at how Facebook Stories shapes up. What is Facebook Stories? It's a new feature which lets you temporarily share images and short videos (up to 20 seconds) with either selected friends or on your general feed. There are a number of filters and animations that can turn a boring old picture into something cool and fun, and these can be applied to videos too. The posts appear in a separate section of the Facebook feed (accessed via the circular profile pics at the top of the screen) and remain available for only 24 hours … for more, go to https://www.techadvisor.co.uk/feature/social-networks/facebook-stories-vs-snapchat-3656987/

BUKIT LANJAN: Facebook’s arrogance driving the young to other social media networks

The cyberworld trend in the US shows Facebook is no more the overwhelming social network choice of those aged between 18 and 24.

Facebook is still the dominant platform with 68% of Americans using the world's biggest social media network but the gap for the young audience is narrowing in favour of Snapchat.

“The change of the young for SnapChat instead of Facebook is not surprising. Facebook has been ruling cyberspace for a long time and it has become somewhat arrogant,” Gerakan Deputy Speaker Syed Abdul Razak said.

“Facebook’s administrative arrogance has pissed off many users with its authoritarian-like rules and regulations. It removes and disable accounts at its whim and fancy without really caring for the convenience of users.

“For example, if you post a video clip of a school prize-giving day just because the background contains copyright music clips, Facebook will give you no mercy.

“Facebook will ban you from sharing or posting video clips for a certain period of time. They also disable your account without a care for your misery.

"Video clips that are shared in other social networks, like WhatsApp, without any problem are also usually an offence in Facebook,” he added.

What Snapchat vs Facebook means for the media
In Snapchat Vs. Facebook, the gloves are off and the competition is heating up. As the fight for advertising revenue intensifies between the two social media giants, the tactics will get dirtier, and the prizes will become bigger. Yet, in the midst of all this, one question remains: what will the fighting mean for journalistic publications that use these platforms to boost their profile across social networking sites?
Facebook on top
As things currently stand, Facebook dominates the dispersal of news, but that’s not to say Snapchat isn’t innovating. In fact, one of the major developments in dissemination of media articles on social media was spearheaded by Snapchat’s story feature that allows publications to provide readers with a form of digital magazine. This was adopted by Facebook-owned Instagram, and the effect on journalism has been revolutionary. But that’s not to say that social media wasn’t already being revolutionary. These platforms, regarding of their current standing and/or ranking, have set in stone new rules that dictate the success—and survival—of the media industry. They have singularly changed the way news is written and reported, reshaping in the process how audiences are reached and what defines competitiveness. Facebook, Twitter and Snapchat are now, in their own ways, playing the role of editor-in-chief … for more, go to https://mashable.com/2017/05/19/what-snapchat-vs-facebook-means-for-media/#mcpN7D1tBmqU

Syed Razak, who is Gerakan’s nominee to contest N.37 Bukit Lanjan in the coming 14th General Election (GE14), said even video clips shot at charity concerts could also end up in the bad books of Facebook.

“With so many restrictions, who is not pissed off? Many Facebook users now try to avoid video clips that contain music for fear of repercussions from Facebook.

“Not only the American youths, Malaysians are also now very annoyed with Facebook’s uncaring administration and are also migrating to other e-social networks to stay connected in cyberspace,” he added.

Syed Razak said it would not be surprising that Facebook would become unpopular in the next decade “if it continues with its authoritarian administrative ways”.

Here’s an AFP report as posted by The Star Online:

"Snapchat challenging Facebook among US youth: survey

Monday, 5 Mar 2018
6:00 AM MYT

While Facebook leads the other social networks in all age groups, the gap has narrowed in the key 18-24 segment, where 78% use Snapchat (whose logo is pictured here), compared with 80% for Facebook, Pew researchers found. — AFP
Facebook remains the most popular social network among Americans but faces a growing challenge from Snapchat for young audiences, a survey showed March 1.

The Pew Research Centre survey showed Facebook holding the dominant platform with 68% of Americans using the world's biggest social network.

While Facebook leads the other social networks in all age groups, the gap has narrowed in the key 18-24 segment, where 78% use Snapchat compared with 80% for Facebook, Pew researchers found.

Facebook-owned Instagram, which emphasises pictures and video, is also popular with some 71% of that age segment, Pew found.

The study is the latest highlighting Facebook's challenge of keeping its core youth audience, while adding older users, amid growth in newer social networks like Snapchat, known for its disappearing messages and media snippets.

"As was true in previous years, Facebook remains the entry point to the world of social media for a majority of Americans," said Pew research associate director Aaron Smith.

"At the same time, Americans today utilise a diverse range of online social platforms in addition to Facebook. And this is especially true of the youngest adults, many of whom have fully incorporated platforms such as Snapchat and Instagram into their social media diets."

Pew found the median American uses three social platforms with considerable overlap among Facebook, Instagram and Snapchat.

Twitter, meanwhile, continues to lag other platforms with 24% of Americans using the short messaging service.

Twitter recently reported its first-ever quarterly profit even though its global user base remained unchanged at 330 million compared with more than two billion for Facebook.

Pew said YouTube, which it does not consider a social network even though it has "social elements," is used by 73% of US adults.

The report is based on a survey via mobile or landline telephone of 2,002 US adults from Jan 3-10 with a margin of error estimated a 2.4 percentage points for the full sample.

Two weeks ago, a report by eMarketer said Facebook is losing youths at a faster-than-expected pace and that many are turning to Snapchat.

Facebook has launched a Messenger Kids application for users under 12, with parental controls, saying many children already use messaging applications on their own.

Snapchat has faced problems of its own recently amid complaints about an application redesign which separates friends and media content, with a tweet from reality star Kylie Jenner causing a stock plunge. — AFP



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